Special Events

Buyers Market Party
National Constitution Center
525 Arch St. Independence Mall
Saturday, August 4, 8pm to Midnight
The Buyers Market of American Craft continues its 25th anniversary celebration at the National Constitution Center. Just a short walk from the Convention Center, come enjoy a little history and a lot of fun with your Buyers Market friends. Free to all Buyers Market participants.

2007 Top Retailer Awards
Sunday, August 5, 6pm
This independently juried awards program recognizes craft galleries and retailers, arts nonprofits, museums and guilds for growing and strengthening the American craft community. Don’t miss the 2007 NICHE Top Retailer Awards reception and ceremony on Sunday night. Only 25 retailers will win Top Retailers Awards, and only one will be named NICHE magazine’s Retailer of the Year.

Seminars

Friday, August 3
Merchandising Success II, Retailer Bus Tour
$40 in advance; $50 at the door
Too busy to see how other retailers are merchandising? Join us for this exciting bus tour to several local retailers and gather ideas for your own displays! Learn about lighting, displays, merchandising vignettes and how you can use merchandising to inspire and excite even the most finicky customers. Space is limited to 50 people, register today! Lunch at noon, bus leaves at 12:30.

Saturday, August 4
Tips from the 2006 Top Retailers
$25 in advance, $30 at the door, breakfast included
Want to be a NICHE Top Retailer? Join this lively panel discussion to learn what it takes! Pick up insider secrets to marketing, advertising, special events, community relations and more.
8:30 a.m.

Sunday, August 5
Table Topics, Sponsored by C.R.A.F.T.
$25 in advance, $30 at the door, breakfast included
Join these small group discussions to get inside information from the industry’s most notable leaders. Network with other retailers as you pick up the business tools you need to succeed!
8:30 a.m.

Monday, August 6
Fix Your Ugly Website!
with Rick Segel
$25 in advance, $30 at the door, breakfast included
Back by popular demand, Rick Segel makes understanding websites easy! Does your site attract visitors…or repel them? Does it offer the information needed to convert a visitor to a customer? Designed for the independent retailer (and not the techies), Rick will show you what every business owner needs to know about maximizing their online presence. The author of “The Essential Online Solution: The 5 Step Formula for Small Business Success,” Rick Segel returns to the Buyers Market with his fun and informative approach to learning.
8:30 a.m.

Visit www.AmericanCraft.com for updates on all seminars and events.

2008 Show Dates:

Winter
February 15-18, 2008
Jewelry Preview, February 14

Summer
August 2-4, 2008

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