Sponsor Links:
AmericanCraft.com
NICHEmag.com
AmericanStyle.com



CONTACT US:

The Rosen Group
3000 Chestnut Ave.
Suite 300
Baltimore, MD 21211
1.800.432.7238
Fax: 443.524.2644

news@rosengrp.com

September 2001—Market Insider

ARTISTS IN ACTION
This week's events shock and sadden us, yet also inspire us to act. How are you planning to demonstrate support, not only for the victims of the
September 11 attack, but also for the U.S.? We invite you to share your stories with us. Are you creating new works in honor of the victims? Donating a portion of all sales to relief funds? Organizing a special fund-raising exhibition? Send your plans to info@rosengrp.com and we will help you spread the word.

SEPTEMBER IS CERF MONTH
Stop in at some of the 60-plus galleries across the US that have signed on to the 5th annual A Month for CERF, an event to raise funds and awareness for the Craft Emergency Relief Fund (CERF). Last year, 62 galleries hosted walks, special dinners and benefit exhibitions, raising over $27,000 for craftspeople in crisis! There has never been a better time to assist this worthwhile cause. Contact Cornelia Carey at 802.229.2306 or cornelia@craftemergency.org.

NEW AIRFARE DISCOUNT
The Buyers Market has made arrangements with US Airways to offer an extra discount of up to 15% off published fares! Certain restrictions may apply. To obtain this discount call US Airways Group and Meeting Reservation Office at 877.874.7687 or go to www.usairways.com. Refer to Gold File # 82182139.

BMAC TURNS 20!
2002 will mark 20 years of the Buyers Market, now the largest wholesale craft trade show in the world. Throughout 2002 we will be celebrating the Buyers Market with special events, discounts and a few surprises!

GET EXPOSED
Become a sizeable presence on the web without a lot of money or work. Seem impossible? Our Web Staff is prepared to assist you. Allow qualified wholesale buyers to see your product year-round AND contact you directly for sales through www.nichemag.com. And garner attention from the retail public who can pinpoint galleries you sell to at our www.americanstyle.com site. All of this through one artist page that we can assist you in creating! Contact us at web@rosengrp.com to add your catalog site to our premier web portals.

SUMMER SIZZLES WITH SAVINGS
Apply now for July 2002 and, if accepted, receive a discounted rate on your booth fee. There's never been a better time to exhibit at the Buyers Market! Contact us TODAY for an application.

BOOTH FOR SALE
Three full sides for a 10x10 booth display. Made of 1"x2" wire mesh brazed to anodized aluminum pipe. Includes feet and clips to join tops of panels, flat gray in color. Very stable and professional looking. $850 plus shipping from Coeur d'Alene, ID. Contact jan@jclizerstudio.com for more information.

SET THE SLIDE STANDARD
Each month Market Insider will recognize the work of one artist with exceptional product photography. Become a leader amongst your peers by sending your best product slide to The Rosen Group. Winners will be promoted with a 6-month catalog page on our web portals. Only slides are eligible for this contest; please no digital files. Include image title, photographer credits and medium on the slide. Additionally, mark SLIDE STANDARD on the envelope. Slide will only be returned if you provide a SASE. Email us with questions! news@rosengrp.com

PLAN TO RETURN TO FEB 2002?
Reservation forms were mailed to all returning artists in good standing this June and expected back August 1st. If you are a returning artist and haven't received a reservation form, please contact your Exhibits Rep immediately at 410.889.2933.

PROMOTION DEVOTION
Cost-effectively promote your work with a minimum of effort. Consider this:

  • Send mini-postcards! Place two images of your work evenly spaced on a professionally printed postcard. Cut in half and send to your galleries as promo cards or to display next to your work.
  • Work on co-op ads with galleries or other artists whose work compliments your own. Save money and give buyers a great gimmick all in one swoop!
  • Begin a media database today. Don't just attract the attention of buyers; always send a copy of your press kit and press releases to the media as well.

Get the Market Insider Monthly Newsletter (FREE)!
(please type "Subscribe" into the subject line of your email addressed to news@rosengrp.com)

Market Insider Archives? previous Market Insiders



Market Insider Archive - MI newsletters from previous months.