Issue 53, Winter 09
Merchandising Ceramics
Kevin J. Frest reminds art buyers of a commonly overlooked medium in “Into the Fire,” a feature article in Art Business News. Mr. Frest guides us through a reintroduction to the classical art form by providing specific advice on how to educate your clientele on the merits of ceramics. When all your client’s walls and table tops are full, the sculpture can stand alone.
Operations
The challenges of opening a gallery in the next town over are not that far removed from simply keeping a gallery open. Keeping this in mind, Barbara Scofidio shares her step by step story about opening her second gallery in Massachusetts in “Double Time.” Her lesson on how to grow may apply to your own experience.
Marketing
“How did you do it?!” We put this question, in the context of our current economy, to over 25 of NICHE’s Top Retailer Award Winners. In “Staying Power,” Dominique Covelli and Sara Baker have compiled frank honest answers and insights to help you stay profitable and ready for recovery in 2009.
Business Forecast
Phillip M. Perry presents clarity on how the recession specifically affects our industry. Through interviews with shops and galleries that are adapting and information from management professionals on how to fine tune your business, “Forecast 2009” is a definite keeper for the survivor techniques scrapbook!
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