Craft Retailer News
Issue 52 September 2008
For a lasting shop or gallery form lasting relationships. In Beyond Customer Loyalty Barbara Scofidio with Doug Fleener, author of The Profitable Retailer, and John Cram, owner of Blue Spiral Gallery, share how attentiveness, unique services and exclusive events turned their customers into friends and their galleries into success stories.
You got your studio in my gallery! You got your gallery in my studio! Oh, Co-op! Coming together to weather the economic storm is not the only reason artists participate in co-ops. Founded at the intersection of craft and business, co-ops provide artists with an opportunity to bring elements of showmanship to their gallery and a sense of community to their customers. Join us for more in Michael W. Michelsen Jr.'s article on Artist-Owned Galleries and Co-Ops.
The number of small businesses being audited is on the rise. Let finance expert Mark Battersby help you ready yourself for the IRS with advice on avoiding an audit, and (for the unlucky) facing one! See Caught! Audited! ...and Home Free? for some simple tools to help you come out on top when the IRS comes knocking.
Feeling good using recycled goods? Is that a pre-consumed or post-consumed recycled cup your using? If "Ummm..?" is your answer, Bessie Nestoras can help you improve your Green Speak with her “green glossary.” With your new vocabulary, fill your shelves with the latest eco-friendly products and gifts and speak to your customers knowing just how green they really are.
